Aster & Vale: Perfume App
Aster & Vale brings the boutique perfumery counter to the phone. It is a concept we designed: a short quiz finds the scent, the notes explain it and the bottle comes to the door.
A fictional product exploration showing interface and interaction design. No live deployment or commercial results are implied.
- Project type
- Concept project
- Industry
- Boutique perfumery
- Platform
- Mobile app
- Our role
- Product design, flows and UI
- Status
- Concept on Behance
Who the Aster & Vale app is for
A small perfumery with its own line, and its two kinds of customers: the regulars, and newcomers who want advice before buying a fragrance.
- Regulars who know their scent and want the next bottle or a refill.
- Newcomers who don’t know where to start: two questions give personal matches.
- Anyone who would rather read the notes than a list of adjectives.
The perfumery counter, on a phone
At the counter, someone asks what you like and explains each scent. The app had to give the same advice, warm, unhurried and personal, and then make buying quick.
- Describe every fragrance by its top, heart and base notes.
- Say longevity and sillage in plain words.
- Match a scent in two questions.
- Check out in two taps.
What the Aster & Vale app does
A shop by mood
Cozy, Bright, Bold and Soft filters. The autumn edit leads with Amber Hearth, its notes and two sizes on the card.
A page for every scent
Top, heart and base notes, longevity, sillage, sizes and reviews before the bottle goes in the cart.
A two-question quiz
What pulls you in and when you reach for it most. Matches come back with a percentage next to each.
A short cart
Quantities, delivery dates, the saved card and the total with tax on one screen, plus two gift samples.
Orders and refills
Tracking from placed to delivered, past orders with Reorder, and a reminder before a scent runs out.
How a shopper finds a scent
Open the shop
Pick a mood, or start from the edit and the bestsellers.
Take the quiz
Answer two questions and get matches with a percentage.
Read the notes
Check notes, longevity and reviews, then choose 30 or 50 ml.
Order
See the delivery dates and place the order with the saved card.
Track and refill
Follow the order to the door and reorder when the reminder comes.
How we designed the Aster & Vale concept
The app is built to feel like the shop’s counter in Charleston: warm, unhurried and personal. We designed one purchase from first look to refill, and built the screens in HTML and CSS.
From counter to screens
Ask what the shopper likes, explain the scent, sell the bottle, bring it home. Each step became a screen.
Four tabs
Shop, Quiz, Cart and Orders: the whole journey of one purchase, nothing more.
Notes in three cards
Top, heart and base notes appear as three cards on the storefront and on the scent page.
One calm, dark layout
Dark screens, gold buttons and a serif for headings and prices. The scent pyramid and the quiz results share one layout.
A closer look at the screens
What the concept shows
- A perfume shop where every scent is explained by its notes, not adjectives.
- A quiz that turns two answers into personal matches.
- Checkout in two taps: Add to cart, then Place order with the saved card.
- Orders tracked to the door, with Reorder and a refill reminder.
Questions about this project
No. It is a concept project: a fictional perfumery we used to design a scent-finding and shopping flow. There is no live app and no results to report.
